Many of us use dozens of applications daily - from email and calendars to note-taking tools, file sharing, and messaging. When these apps feel convenient in personal life, it’s tempting to use them at work as well. However, from the perspective of information security and data protection, this poses significant risks that organisations may not always recognise.

Consumer apps are not built for business needs

Software designed for consumers aims to make everyday life easier for individuals - not to address the security, oversight, or compliance responsibilities of organisations. Critical features are often missing, such as:

• Centralised user and access management
• Encryption and audit logs for tracking security incidents
• The ability to meet EU data protection regulations (GDPR)

When employees store trade secrets, customer data, or contracts in consumer apps, the company loses control over the location and protection of its information. That’s why our solutions - Dream Broker Studio and Dream Broker #One - have been developed with these requirements in mind. With features such as robust user management, advanced encryption, and GDPR+ compliance, these platforms ensure that business-critical information remains secure and under organisational control.

US-based services and European data protection don’t align

Most apps installed on our devices are owned by US companies. Their business models often rely on collecting, analysing, and monetising data. Even if these services claim to be “GDPR-compliant,” your data may end up in the United States, where data transfer laws differ significantly from EU requirements. This exposes companies to both security risks and potential sanctions.

Dream Broker takes this challenge seriously by hosting all its software platforms and customer data within Finland and the EU. This guarantees that sensitive business information is processed solely within the European Economic Area (EEA), providing true data-sovereignty and compliance with European regulations.

The risks are not just technical - they affect reputation and trust

A data breach doesn’t always start with a hacker, but with a shortcut in daily routines: an employee saves customer information in a personal note-taking app or shares a project document via a consumer cloud service. If the information leaks or is lost, the result can be significant reputational damage and loss of customer trust.

With Dream Broker Studio, every employee can create, manage, and share videos for communication, training, and announcements - all within a secure, compliant environment. Dream Broker #One further enables teams to collaborate via video meetings, chat, instant messaging, and file sharing, ensuring that all communication remains protected and traceable. These platforms are designed to prevent everyday shortcuts that can lead to data loss, helping organisations maintain their reputation and customer trust.

When choosing communication and collaboration tools for your organisation, prioritise solutions designed for business needs, with robust security, compliance, and data sovereignty. With Dream Broker Studio and Dream Broker #One, these requirements are not just considered - they are at the core of the platform, helping organisations communicate, collaborate, and learn safely and efficiently.

Would it be time to switch to a more secure communication environment?

Show your team what communication looks like without interruptions, risks, or unnecessary tools. We’re happy to make an offer tailored to your company’s needs: https://dreambroker.com/book-a-demo/#one